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1. ISBN 0136107214 Zoom

Services Marketing: People, Technology, Strategy

Christopher H LovelockJochen Wirtz
2. ISBN 0136118747 Zoom

Services Marketing: People, Technology, Stragegy

Christopher H LovelockJochen Wirtz
3. ISBN 1292089954 Zoom

Essentials of Services Marketing

Jochen WirtzChristopher H. Lovelock
4. ISBN Zoom

Services Marketing: People, Technology, Strategy by Christopher H. Lovelock (2006-09-26)

Christopher H. Lovelock;Jochen Wirtz
5. ISBN 0132056763 Zoom

Services Marketing: International Edition: People, Technology, Strategy

Christopher H. LovelockJochen Wirtz
6. ISBN 9810679955 Zoom

Essentials of Services Marketing

Christopher H. LovelockJochen WirtzDr Patricia Chew
7. ISBN 0130404675 Zoom

Principles of Service Marketing and Management: United States Edition

Christopher H LovelockLauren Wright
8. ISBN 0135447011

Managing Services: Marketing, Operations and Human Resources

Christopher H. Lovelock
9. ISBN 0135513839 Zoom

Managing Services: Marketing, Operations and Human Resources

Christopher H. Lovelock
10. ISBN 0071125132 Zoom

Marketing Challenges: Cases and Exercises (McGraw-Hill series in marketing)

Christopher H. LovelockCharles B. Weinberg
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